Ajmal Perfumes, a legacy perfume home with over 300 scents to its identify, has formally introduced Bollywood actor Saif Ali Khan as its model ambassador. Identified for mixing conventional perfumery with trendy innovation, the model has earned its moniker “King of Oud” and now goals to deepen its international presence by partnering with the versatile actor.
Saif Ali Khan turns model ambassador for Ajmal Perfumes
Ajmal Perfumes believes that Saif Ali Khan, along with his lineage, refined persona, and mix of old-world attraction and up to date attraction, symbolize the values that the model holds pricey. The collaboration is ready to spotlight the model’s mission of merging heritage with trendy class, whereas additionally increasing consciousness of Indian perfumery on a world scale.
Talking in regards to the new affiliation, Abdulla Ajmal, CEO of Ajmal Perfumes, expressed his pleasure, stating, “Ajmal Perfumes has at all times been about legacy, excellence and the facility of scent to evoke reminiscence and emotion. Saif Ali Khan, along with his regal presence and common attraction, embodies these values completely. We’re excited to welcome him to the Ajmal household as our model ambassador and stay up for a aromatic journey forward.”
As a part of this partnership, Saif would be the face of an intensive marketing campaign throughout digital platforms, print, in-store shows, and out-of-home (OOH) media. A particular behind-the-scenes video that includes Saif may even be unveiled on the Ajmal retailer to mark the start of the collaboration.
Saif Ali Khan, too, expressed his admiration for the model and what it stands for, saying,
“I’m delighted to be related to Ajmal Perfumes, a model I’ve lengthy admired and personally used. There’s one thing a few well-made fragrance – it turns into a signature with out attempting too exhausting. Ajmal’s craft speaks to that concept, and that’s what I admire about it.”
On the work entrance, Saif Ali Khan was final seen within the Netflix heist drama Jewel Thief – The Heist Begins which featured him alongside Jaideep Ahlawat and Nikita Dutta. If reviews are to be believed, the actor can also be anticipated to return to his well-known Race franchise within the fourth instalment however particulars of the identical are at present being held beneath wraps.
Additionally Learn: Contained in the kitchen of Kareena Kapoor Khan: Saif Ali Khan has a ‘Kerala’ obsession and Kareena desires ‘Indian Meal’ each day
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