HBO continues to be one of many finest streaming providers out there, with latest reveals which have gotten the world speaking, like The Final of Us, The White Lotus, Euphoria, and extra. However between its model title adjustments of HBO Go vs HBO Now vs HBO Max to Max, the streaming service’s title will now be reverted to HBO Max. How is the web celebrating the return of HBO Max Day? By snarky fan feedback like “LMAO they’re trolling us so onerous.”
When HBO first launched in 1972, the cable channel was referred to as Dwelling Field Workplace. Then, after adopting “HBO” a couple of years later, the model has expanded greater than only a easy cable channel. The “on-demand” extension HBO Go took place, after which HBO Now for many who wished entry to HBO content material with out a cable TV bundle.
HBO Max launched in 2020, which might give subscribers unique WarnerMedia content material, just for its merger with Discovery to alter the title to easily “Max.” After a lot back-and-forth title adjustments, the streaming service will lastly return to HBO Max. Followers are already celebrating HBO Max Day with loads of snarky feedback like @jabontan’s:
the way it feels to have by no means stopped calling it hbo max within the first place https://t.co/Ar8XIpAF7Z pic.twitter.com/ycmZj0ynyBJuly 9, 2025
I’m in settlement with this X person. I’ve personally at all times referred to the streaming service as HBO Max, even when the title change got here. Name me cussed, however there’s no means I might have erased the model title from my thoughts and speech that I’ve at all times identified it to be. @jtimsuggs is talking for all long-time subscribers of what a headache title adjustments could be:
“In some way HBO Max Returned…Once more.” https://t.co/H5iVhM5CBP pic.twitter.com/oqaQ61AmP0July 8, 2025
Sure, right here we go once more. However, I’d wish to consider that “HBO Max” will stick because the streaming service’s exec, Casey Bloys, has expressed that the fixed title adjustments have saved him up all evening. To make sure the HBO Max exec will get his sleep, let’s preserve the new-old title, okay? @hughpniz bought actual about what else is irritating in regards to the new model title change:
I don’t know if I’m subscribed to at least one or the opposite or each. It’s very irritating.
The rebranding title adjustments are completely “irritating.” Think about having the app in your cellphone or TV and having points discovering it as a result of remembering what it’s newly referred to as. What can be subsequent? HBO Perhaps? @yourfavnook made us query what different title adjustments can come from different big-name manufacturers:
twitter you are subsequent
I discover this tweet actually humorous, contemplating Twitter has been referred to as “X” since 2023, with its signature blue hen emblem having flown the coop. I can inform you from expertise that these in my social circle by no means check with Twitter as “X.” I imply, we tweet. Not X. So, possibly we will preserve our fingers crossed that the favored social media web site will observe HBO Max’s swimsuit and return to Twitter once more. @imnotpopbase was one other social media person to convey annoyance at HBO’s adjustments:
what number of occasions are they going to alter their title and emblem 😭
It’s true that not solely has HBO’s title modified, however similar with the emblem. Because it first turned HBO Max, it’s gone from shades of purple to blue, and now again to its signature black-and-white emblem. So many adjustments later, it’s pure to really feel such as you’re undecided what you’re subscribed to anymore. @jstngraphics estimated how lengthy they really feel this new change will final:
simply to rebrand again to max in a 12 months, oh and make it black and white once more LMAO
Given HBO’s observe file, I wouldn’t be stunned both if the streamer will get one other title and emblem change subsequent 12 months. Nevertheless, I do hope the black-and-white emblem look stays because it offers the model the signature professionalism it is had since its debut. The similar X person had their very own model of a brand new title for subsequent 12 months:
hbo max max max max max
Properly, that’s one strategy to maximize (ignore the pun) its title. However let’s get by means of one title change earlier than we’ve to fret about one other to recollect. @CryptiqOfficial discovered the hilarity in all of this:
Lmao they’re trolling us so onerous 😭
Significantly, it looks like a social experiment at this level. I’m anticipating the subsequent app replace to return with a pop quiz to check our reminiscence of the entire name-brand adjustments the streamer has gone by means of. Let’s hope this would be the final.
The return of HBO Max Day could make me relieved that the HBO model goes again to the title I’ve gotten used to. I really feel for the entire snarky feedback that followers have tweeted in regards to the exhaustive back-and-forth adjustments. Hopefully, this indicators the top of the streaming service’s id disaster. Your HBO Max subscription could also be newly named, however its binge-watchable, award-winning content material fortunately stays the identical.