NFL Commissioner Roger Goodell has said the league is fully committed to Bad Bunny headlining the Super Bowl LX Halftime Show, despite pushback from MAGA supporters and the Trump administration itself.
“He’s one of the leading and most popular entertainers in the world. That’s what we try to achieve,” Goodell told reporters on Wednesday, according to The Hollywood Reporter. “It’s an important stage for us. It’s an important element to the entertainment value, and it’s carefully thought through.”
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The commissioner added that it has historically been “pretty hard” to select an artist who doesn’t cause “some blowback and criticism.” Still, Goodell seemed to hint at other artists joining Bad Bunny on stage when he performs on February 8th at Levi’s Stadium in Santa Clara, California.
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“I am not saying that there won’t be additional talent that might be involved, but that’s always the way it works,” he responded when asked whether the league was considering any changes to the show. To that point, Bad Bunny previously made his Super Bowl halftime debut in February 2020, appearing as a guest during Shakira and Jennifer Lopez’s headlining performance.
Goodell also expressed his belief that Bad Bunny will rise to the occasion, saying, “We’re confident it’s going to be a good show, he understands the platform that he is on, and I think it’s going to be [an] exciting and uniting moment.”
Shortly after Bad Bunny was announced as the 2026 Super Bowl headliner in late September, the US government confirmed ICE would have a presence at the stadium. This was widely viewed as a response to Bad Bunny, who is a US citizen born in Puerto Rico, previously revealing that he excluded the US from his upcoming world tour out of concern that ICE could conduct raids outside of his shows.,
In his social media announcement of the Super Bowl performance, Bad Bunny acknowledged those comments by writing, “I’ve been thinking about it these days, and after discussing it with my team, I think I’ll do just one date in the United States.”
He later hit back at critics while hosting Saturday Night Live earlier this month, saying, “You have four months to learn [Spanish].”
Meanwhile, Dropkick Murphys’ Ken Casey recently threw his support behind Bad Bunny, calling the superstar a “true American.”