Editor’s Notice: This text is a sponsored put up by viagogo.
November is Hip-Hop Historical past Month, and as we mark 51 years of the style’s legacy (revisit our intensive fiftieth anniversary celebration right here), a brand new examine from viagogo has arrived highlighting how hip-hop continues to raise Black artists on a world scale.
In line with ticket gross sales information collected by viagogo, 19 of the 25 highest-selling Black reside performers of 2024 are both hip-hop or hip-hop-adjacent acts.
Travis Scott — whose record-breaking “Circus Maximus Tour” earned over $150 million earlier than wrapping final month — tops the record because the Black artist with essentially the most ticket gross sales of the 12 months, with the highest 5 rounded out by Usher, Akon, Bryson Tiller, and Ne-Yo. Additionally putting within the high 25 are Chris Brown, Nicki Minaj, PartyNextDoor, Infantile Gambino, Nas, and extra.
Minaj, who lands at No. 8 within the international rating, leads the cost because the highest-selling Black feminine artist of the 12 months due to her “Pink Friday 2 World Tour,” which earned over $100 million throughout 70-plus reveals. Trailing her are Janet Jackson (who positioned fifteenth), Doja Cat (nineteenth), and SZA (twenty first), in addition to artists who aren’t conventionally thought of hip-hop, like RAYE (seventeenth) and Mariah Carey (twentieth).
Along with the worldwide rating, viagogo compiled an inventory solely specializing in the ticket gross sales information of Black feminine artists, which was additionally dominated by hip-hop acts like Missy Elliot, Megan Thee Stallion, Sexxy Purple, Kari Fake, and extra. The highest 10 was rounded out by Anitta, Gladys Knight, Tems, and Olivia Dean.
The viagogo examine additionally shed mild onto the rising recognition of Black artists from the UK, just like the rap duo D-Block Europe, who positioned 14th on the worldwide rating and high the record of the highest-selling Black UK artists. Behind them at No. 2 is the pop singer RAYE, adopted by hip-hop acts like Nines, Rizzle Kicks, and Dizzee Rascal, in addition to newcomers like Rimzee, Ok-Lure, Nemzzz, and Clavish, who all seem within the high 30.
Past ticket gross sales, viagogo additionally collected information on essentially the most searched-for artists throughout 2024, revealing Usher to be the preferred Black artist of the 12 months, adopted by Chris Brown, Travis Scott, Akon, and Bryson Tiller.
As for artists who aren’t usually thought of hip-hop, acts like Lenny Kravitz, Gladys Knight, Boyz II Males, Maxwell, and extra positioned within the high 25 international rating for ticket gross sales.
The viagogo examine was compiled in October 2024 to commemorate the UK’s Black Historical past Month. The information was collected between October seventh and eleventh, drawn from the platform’s high 8,000 international artists since January 2024. It arrives as the newest insights from the resale large, following experiences concerning the price of unsold live performance tickets within the UK and a examine that discovered that two out of 5 concert-goers within the UK plan to attend concert events alone.
For extra, take a look at the upcoming hip-hop reveals on viagogo, or its American sister firm, StubHub.
High 5 Most Searched World Black Artists on viagogo (based mostly on web page views)
01. Usher
02. Chris Brown
03. Travis Scott
04. Akon
05. Bryson Tiller
High 30 Highest Promoting World Black Artists on viagogo in 2024
01. Travis Scott
02. Usher
03. Akon
04. Bryson Tiller
05. Ne-Yo
06. Lenny Kravitz
07. Chris Brown
08. Nicki Minaj
09. PartyNextDoor
10. Infantile Gambino
11. Nas
12. Burna Boy
13. The Weeknd
14. D-Block Europe
15. Janet Jackson
16. Rod Wave
17. Raye
18. Nines
19. Doja Cat
20. Mariah Carey
21. SZA
22. Anitta
23. A Boogie Wit Da Hoodie
24. Gladys Knight
25. Boyz II Males
26.Maxwell
27. Tems
28. Olivia Dean
29. Black Espresso
30. Jason Derulo
High 25 Highest Promoting World Black Feminine Artists on viagogo in 2024
01. Nicki Minaj
02. Janet Jackson
03. Raye
04. Doja Cat
05. Mariah Carey
06. SZA
07. Anitta
08. Gladys Knight
09. Tems
10. Olivia Dean
11. Dionne Warwick
12. Megan Thee Stallion
13. Missy Elliott
14. Tyla
15. Jhene Aiko
16. Sexxy Purple
17. Jorja Smith
18. Gloria Gaynor
19. Cat Burns
20. Beverley Knight
21. Gabrielle
22. Chaka Khan
23. Mary J Blige
24. Kari Fake
25. CeCe Winans
High 30 Highest-Promoting Black British Acts on viagogo in 2024
01. D-Block Europe
02. Raye
03. Nines
04. Olivia Dean
05. Craig David
06. Jorja Smith
07. Cat Burns
08. PinkPantheress
09. Beverley Knight
10. Rizzle Kicks
11. Gabrielle
12. Michael Kiwanuka
13. Dizzee Rascal
14. Ezra Collective
15. Seal
16. Sampha
17. DJ Spoony
18. Rimzee
19. Ok-Lure
20. Nia Archives
21. Griff
22. Trevor Nelson
23. The Compozers
24. English Instructor
25. Greentea Peng
26. Nemzzz
27. Lianne La Havas
28. Yussef Dayes
29. Sade
30. Clavish