President Donald Trump rebuilt his picture as host of The Apprentice, and now it’s reported that Secretary of Homeland Safety Kristi Noem could also be seeking to do the identical with a weird actuality present pitting immigrants towards one another in a battle for U.S. citizenship.
In line with The Day by day Mail, Noem is backing plans for a actuality present by Canadian-born author and producer Rob Worsoff (Duck Dynasty, The Millionaire Matchmaker) known as The American. The present would see immigrants competing in challenges “for the honour of fast-tracking their option to U.S. citizenship.”
Noem’s division has denied the report as “fully false,” per The Unbiased, noting that she shouldn’t be backing the present and even conscious of the pitch. Nonetheless, they acknowledge Noem does know the idea for the venture exists.
The Homeland Safety secretary has confronted criticism in latest months for her involvement within the Immigration and Customs Enforcement raids. Noem was seen in full make-up, curled hair, a bulletproof vest, and an ICE-branded baseball cap in the course of the deportation raids, which noticed her being dubbed “ICE Barbie.” Others referred to her as “Cosplay Kristi.”
In line with Worsoff’s 35-page pitch, The American would comply with 12 “pre-vetted” contestants who arrive at New York’s Ellis Island aboard “The Citizen Ship” and be greeted by a “well-known, naturalized American,” who will function the present’s host.
Per the Day by day Mail, the pitch suggests Colombian-born Sofia Vergara, Canadian-born Ryan Reynolds, and Ukrainian-born Mila Kunis as potential hosts. None of these names are related to the venture in any official capability.
The contestants would then journey across the nation on a practice (known as “The American”) and meet with People from completely different states to study their numerous life and customs. The gamers would then compete in “cultural” contests particular to every area.
Options within the pitch embody panning for gold in San Francisco, balancing on logs in Wisconsin, constructing and launching a rocket at Cape Canaveral, rafting in Colorado, clam-digging in Maine, assembling a Mannequin-T Ford in Detroit, and delivering mail on horseback in Kansas.
“We’ll be part of within the laughter, tears, frustration, and pleasure — listening to their backstories — as we’re reminded how wonderful it’s to be American,” Worsoff writes within the pitch.
Eradicated contestants will depart with “iconically American” prizes, similar to a $10,000 Starbucks reward card, one million American Airways factors, and a lifetime provide of 76 gasoline. As with the celebrities, none of those firms are formally related to the venture.
Ultimately, the winner of the present will arrive on the steps of the U.S. Capitol Constructing, the place they’ll be sworn in as an American citizen by “a prime American politician or choose.”
Homeland Safety spokesperson Tricia McLaughlin admitted that the present’s idea is presently being vetted by company workers however denied Noem’s involvement within the course of.
“That is fully false. @DailyMail’s ‘reporting’ is an affront to journalism. Secretary Noem has not ‘backed’ and even conscious of the pitch of any scripted or actuality present,” McLaughlin wrote on X.
That is fully false. @DailyMail’s “reporting” is an affront to journalism. Secretary Noem has not “backed” and even conscious of the pitch of any scripted or actuality present. @DHSgov receives tons of of tv present pitches a yr, starting from documentaries surrounding ICE… https://t.co/srSBHYl3Vp
— Tricia McLaughlin (@TriciaOhio) Could 16, 2025
She added, “@DHSgov receives tons of of tv present pitches a yr, starting from documentaries surrounding ICE and CBP border operation to white collar investigations by HSI. Every proposal undergoes an intensive vetting course of previous to denial or approval. This pitch has not obtained approval or denial by workers.”