HBO Max is raising their subscription prices.
The Warner Bros. Discovery streaming service — which recently re-added the “HBO” to their title — announced on Tuesday, October 21st that the prices for all three HBO Max subscription plans will be hiked.
The basic ad-supported tier will increase their cost by $1 per month, bringing the total cost to $10.99 per month. The standard ad-free tier will increase their cost by $1.50 per month, brining it to $18.49 per month total. Finally, the premium tier price will be increased by $2 per month, bring the monthly cost to $22.99.
The pricing for annual plans will also increase by $10, $15, and $20 respectively. The new price hike will go into effect immediately, with current subscribers receiving 30 days notice until the subscription cost increases at or after November 20th.
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Several streamers have raised their prices in recent months as a result of market saturation, with services like Disney+ and Apple TV+ bundling other streamers to group subscription costs together (Disney+ absorbing Hulu, Apple TV+ bundling with Peacock, etc.).