Earlier within the day, Bollywood Hungama knowledgeable readers concerning the launch technique adopted by the makers and distributors of Aamir Khan’s much-awaited movie, Sitaare Zameen Par. It has now come to gentle that one other set of necessities was given to the cinemas earlier a number of hours earlier than, that’s on the morning of Wednesday, June 18.
EXCLUSIVE: Sitaare Zameen Par makers ship UPDATED launch technique to cinemas for Friday – NO reveals earlier than 11 am, ONLY 4 reveals between 11 am – 6 pm; regular showcasing from Saturday
An exhibition supply instructed Bollywood Hungama, “Within the revised mail, the distributor has knowledgeable all of the theatres and multiplexes that on the day of launch, that’s, Friday, June 20, they’ll’t play any present earlier than 11 am. And that’s not all. The theatres had been additionally requested to play a most of 4 reveals solely of Sitaare Zameen Par between 11 am and 6 pm.”
The supply continued, “After 6:00 pm, the cinema halls can play as many reveals of Sitaare Zameen Par as they want to. Furthermore, this requirement is just for Friday. From Saturday, June 21 onwards, there’ll be no such demand and the cinemas can observe the requirement despatched to them earlier than.”
The supply additional stated, “As per the older directive, there needs to be no present of the movie earlier than 9:00 am. They’ve requested cinema halls to go for standard weekend pricing for the movie. If the one display screen desires to play the movie, the exhibitor will likely be required to have all reveals of Sitaare Zameen Par. It may possibly’t exhibit another movie. Two-screen cinemas must allot 8 reveals. Multiplexes with 3, 4, 5 and 6 screens must play 11, 14, 16 and 19 reveals a day respectively. For 7-screen multiplexes, 22 reveals are a should whereas for 8-screen plexes, 25 reveals are necessary in a day. There needs to be 28 reveals in 9-screen cinemas and for multiplexes with 10 screens and extra, the requirement is 31 reveals. This directive will likely be adopted from June 21.”
Additionally Learn: EXCLUSIVE: No reveals earlier than 9 am, no blockbuster pricing, no sharing of reveals in single screens – launch technique of Aamir Khan-starrer Sitaare Zameen Par REVEALED
Extra Pages: Sitaare Zameen Par Field Workplace Assortment
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