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Theo Wargo / Workers by way of Getty Pictures
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Doja Cat at World Citizen Pageant 2024
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Key Takeaways:
- Doja Cat’s fifth studio album, Vie, is about to launch on Sept. 26 with a French-inspired rollout.
- Its lead single, “Jealous Sort,” drops on Aug. 21 and has already been teased by reside performances and campaigns.
- The album’s visuals and themes mirror a romantic, globally impressed aesthetic that indicators a brand new chapter in Doja’s artistry.
Doja Cat has introduced that her fifth studio album, Vie, might be launched on Sept. 26.
On Thursday (Aug. 14) evening, the rapper shared a video of herself holding a rose, posing in entrance of the Eiffel Tower and gently petting a poodle. “Je sais que tu es ma vie,” she repeats firstly of the clip.
Moments later, Doja says, “You’re right here?” earlier than the digicam pans to a different model of herself. “In fact I’m,” she replies whereas taking a chunk out of what appears to be like like a baguette. France and French tradition have been a typical theme all through her album rollout, which is very becoming on condition that “vie” is French for “life.”
Check out the clip beneath and hold scrolling for all the things we all know in regards to the LP to this point.
The Lead Single Will Be “Jealous Sort”
Forward of Vie, Doja Cat will drop the album’s lead single, “Jealous Sort,” on Aug. 21 at 8 p.m. ET. She’s already given followers a lot to chew on, having carried out it reside at Outdoors Lands Pageant final Friday (Aug. 8). Nevertheless, the tune’s first large reveal got here throughout Marc Jacobs’ Staycation marketing campaign.
“Boy, let me know if that is careless, I / Might be torn between two roads and I simply can’t determine,” she sang within the 30-second commercial. “Child, I can’t damage you, positive, however I am the jealous kind / I am the jealous kind.”
Love Is The Essential Theme Of ‘Vie’
Vie will comprise themes of “love, romance and intercourse” all through, which makes the Parisian imagery and French phrases add up — it’s, in any case, a romance language. Within the spirit of that, Doja launched a hotline “for the lovers who really feel an excessive amount of, too quick, too usually.”
“My title is Doja Cat, and I’m no couple’s therapist, however I do have some opinions,” she instructed followers who referred to as her Vie Hotline.
The Album Will Be Extra “Pop-Pushed”
Rap followers would possibly need to brace themselves: Vie goes to be a pop file. Talking with V Journal, Doja confirmed she’s returning to the style that first catapulted her onto the charts. “I do need to be self-aware sufficient to confess the truth that it is a pop-driven challenge,” she defined. “I do know that I could make pop music, and pop is simply that — it’s standard.”