An alien invasion of wack MCs is not any match for superheroes De La Soul and MF DOOM within the new animated music video for “Rock Co. Kane Circulation.” Watch it under.
The video, created by Matt Hutchings of Matt Hutchings Movies, options De La Soul (Posdnuos, Maseo and the late Trugoy The Dov) as a superhero crew getting into a large area full of screaming followers, whereas cheerleaders carrying MF DOOM masks carry out a routine in the midst of a boxing ring. Area aliens command a crew of MCs to tackle De La Soul, who’re joined by MF DOOM within the confrontation. After they finally vanquish the wack MCs in a fierce struggle, the aliens storm the world, taking the battle to the town streets. In the end, our hip-hop heroes prevail.
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The clip serves as a twentieth anniversary celebration of De La Soul’s seventh studio album, The Grind Date, which featured “Rock Co. Kane Circulation” as a single.
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“With this undertaking, we knew we needed to create one thing particular. Posdnuos had a transparent imaginative and prescient of the vibe and comedic tone of the video, seeking to recreate the group’s look throughout The Grind Date’s launch again in 2004 (with a wrestling superhero twist),” Hutchings mentioned in a press assertion. “We knew we didn’t need to go down the highway of AI and Deepfaking, as an alternative opting to create absolutely animated variations of all of the characters, no small enterprise. We took affect from numerous superhero movies and media, and drew upon hours of traditional wrestling footage for reference. After months of animating, rendering, and sophisticated visible results work, we have been lastly in a position to convey De La Soul & MF DOOM to the massive display simply as they have been in 2004.”
Again in April, it was introduced that De La Soul are slated to launch a brand new album by the tip of the 12 months through rap legend Nas’ label, Mass Enchantment. It will likely be the band’s first launch as a duo following the passing of unique member Trugoy the Dove.
De La Soul have a spread of worldwide tour dates set for this summer time and fall, together with a cease at this 12 months’s Newport Jazz Pageant. See the complete itinerary under, and get tickets right here.
De La Soul 2025 Tour Dates:
07/08 – Calgary, CA @ Calgary Stampede
07/12 – Jackson, WY @ King Live performance 2025
08/03 – Newport, RI @ Newport Jazz Pageant 2025
09/06 – Mundelein, IL @ The Miracle In Mundelein 2025
09/13 – Asbury Park, NJ @ Sea.Hear.Now 2025
09/14 – St. Louis, MO @ Music on the Intersection 2025