Field Workplace: Veera Dheera Sooran Half 2 continues underwhelming run of Chiyaan Vikram barring Ponniyin Selvan films

Tamil actor Chiyaan Vikram’s newest launch, Veera Dheera Sooran Half 2, has lastly hit theaters after a protracted wait, however the journey hasn’t been a straightforward one. The movie was caught in a respectable tangle with financier B4U over OTT rights, which led to cancellation of morning exhibits and matinees as properly in nearly all of the territories. The movie made it to the large display solely by the night, dropping essential prime-time openings.  This surprising setback had a direct impression on its field workplace numbers, making its debut a quiet one somewhat than the explosive opening followers have been hoping for.

To make issues tougher, Veera Dheera Sooran Half 2 arrived on the identical day as L2 Empuraan, which has been on a record-breaking spree, already crossing ₹100 crore worldwide in simply two days. In distinction, Vikram’s movie managed to clock solely ₹3.85 crore gross on Day 1 and noticed a slight dip to ₹3.5 crore on the second day. Curiously, critics and audiences have given Veera Dheera Sooran Half 2 extremely optimistic opinions. Some have given a score larger than L2 Empuraan. But, robust content material alone doesn’t assure field workplace success, however timing, advertising and marketing, and strategic releases play an enormous a task. Although Vikram’s star energy is plain, the movie’s minimal promotions appear to have labored in opposition to it.

Vikram’s final large industrial success was Maniratnam’s Ponniyin Selvan: Half 2, which amassed a formidable ₹350 crore from the worldwide field workplace. However his latest outings like acclaimed Thangalaan did not convert the crucial acclaim into field workplace numbers as they by no means made it into any large membership. Now, Veera Dheera Sooran Half 2 finds itself in the same battle regardless of a very good opinions and significant appreciation from viewers as properly. The movie’s collections aren’t reflecting the appreciation it has acquired.

With the vacation weekend forward, Veera Dheera Sooran has an opportunity to choose up momentum, however trade consultants predict it might not transcend ₹20-30 crore in its full run by the present walk-ins in theatres. For an actor of Vikram’s caliber, it is a stark distinction to his potential. This movie serves as a reminder that even robust content material can slip by means of the cracks if the discharge technique isn’t aligned with the market’s pulse.

Whether or not it will probably pull off a shock turnaround stays to be seen, however for now, Veera Dheera Sooran Half 2 is preventing an uphill battle on the field workplace.