Badass Ravi Kumar has surpassed field workplace success and is now heading towards an even bigger objective after taking the web by storm! After shattering information with hundreds of thousands of views on its official trailer and songs, the film’s dialogues have carved their method into netizens’ hearts. From fan edits to memes that includes Ravi Kumar’s iconic one-liners, his affect is all over the place.
Himesh Reshammiya, who stars because the lead within the film, has set a brand new benchmark for digital recoveries of his melodies. The punchlines have turn out to be such a cultural phenomenon that merchandisers are keen to show these dialogues into revenue.
Manufacturers are leaping on the likelihood to capitalize on the 100-plus authentic and epic dialogues which have taken the youthful era by storm. The Hookah Bar crooner is flooded with collaboration alternatives, due to his larger-than-life portrayal of Ravi Kumar.
One of many advertising alternatives allegedly offered to the singer is the creation of the Badass Ravi Kumar superhero universe. This would come with curated merchandise, comedian books, and model tie-ups.
The blockbuster sale of the music has already coated the film’s manufacturing value and subsidiary recoveries. Henceforth, each rupee generated by theatrical and OTT releases or abroad offers can be pure revenue.
Badass Ravi Kumar has opened doorways to a number of revenue-generating alternatives, which Reshammiya will profit from sooner or later. Furthermore, he can be credited for creating his personal cult universe, with reels, edits, and memes serving as proof of its legacy within the years to come back.
Ravi Kumar has turn out to be a motion, due to his unabashed swag and badassery. Because of this, the way forward for the Badass Ravi Kumar universe seems to be brighter, greater, and bolder than ever. Along with Reshammiya, the film additionally stars famend choreographer Prabhu Deva as one of many leads.
Badass Ravi Kumar hit theaters on February 7 and has already collected Rs 4.74 crore on the field workplace on its second day.