Film promotion has taken on many shapes over time and one of many extra polarizing strategies has been using the social media following of celebrities to unfold the phrase a couple of undertaking. On paper, it appears pretty harmless because the attain of most well-known Hollywood stars is fairly huge, and posting about their movies on their Instagram or Twitter is cheaper than any tv spot. Then again, it has some unfavorable implications. Some individuals are employed due to their immense social media following, whereas others who’ve determined to steer clear of it for private causes are requested to take action to advertise a movie. Scarlett Johansson discovered herself within the latter place with Common Footage once they not too long ago requested her to hitch Instagram to advertise Jurassic World Rebirth
. The actress has no social media presence and determined to remain true to these convictions.
When chatting with InStyle journal, Johansson revealed that Common Footage, the studio behind the Jurassic Park/World franchise, not too long ago requested her if she’d be excited by becoming a member of Instagram to assist promote the film, which is anticipated to be one of many huge films of the summer time. Regardless of fixed stress to hitch social media, Johannsson stands by her privateness and will not do it in order that she will keep true to herself.
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“I imply, even at this time, I received an electronic mail from Common [Pictures], they usually’re like, ‘Hey, would you take into account becoming a member of Instagram in tandem with the discharge of Jurassic World: Rebirth? I get loads of stress to hitch social media. [It does make me think]…is there a manner the place I might do that and keep true to who I’m? It did not really feel like I might. The work that I put out there may be all primarily based in fact. That is the important thing ingredient. So if I used to be an individual who actually loved social media, then I might completely get on the bandwagon. However I am not. And I believe the movie will do advantageous.”
Scarlett Johansson Has Been Dying to Be part of the ‘Jurassic’ Franchise
Johansson has needed to do a Jurassic movie for years and even talked about not too long ago that anytime a brand new movie was introduced, she needed to discover a solution to get into the dialog about being forged. Her pleasure degree forward of the movie’s launch and what’s going to probably present through the movie’s press tour needs to be sufficient to advertise her involvement within the profitable franchise. The actress can be no stranger to huge tentpole releases, having been a giant a part of the Marvel Cinematic Universe as Natasha Romanoff/Black Widow for a few years, though her tenure ended with a prequel movie following the character’s demise in 2019’s Avengers: Endgame.
Directed by Gareth Edwards from a screenplay by David Koepp, Jurassic World Rebirth is a standalone sequel to 2022’s Jurassic World Dominion and the seventh general movie within the Jurassic Park franchise. The film takes place 5 years after the occasions of Dominion and follows an expedition to an remoted area to extract DNA from three prehistoric creatures that might result in a big medical breakthrough. In fact, issues do not go as deliberate in true Jurassic style. Along with Johansson, the film additionally stars Mahershala Ali, Jonathan Bailey, Rupert Pal, Manuel Garcia-Rulfo, Luna Blaise, David Iacono and Ed Skrein.
It actually appears like a social media presence from Johansson is pointless for this franchise as a result of even Jurassic World Dominion, which wasn’t absolutely embraced critically, nonetheless pulled in $1 billion on the worldwide field workplace. The true promote right here has all the time been the dinosaurs and nobody is asking them to hitch Instagram. Simply saying.
Supply: InStyle Journal
Jurassic World Rebirth
- Launch Date
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July 2, 2025