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Regardless of being considered one of Hip Hop’s most recognizable festivals, Rolling Loud nonetheless has a want checklist of artists they’re desperate to e-book. On Tuesday (Jan. 7), co-founder Tariq Cherif revealed throughout an interview with Massive Boy that they’ve been making an attempt to safe Drake for years — to this point with out success.
“I really feel like Drake’s ducking us,” he stated. “I obtained no beef with Drake. I like Drake. I feel he’s an important artist… We’ve been making an attempt to e-book Drake endlessly. We even supplied Drake three nights of Drake as soon as.”
It’s value noting that Rolling Loud held its first-ever Toronto competition in 2022. Although the town’s largest star would’ve clearly been the perfect headliner, followers have been handled to performances from Tory Lanez, Lil Uzi Vert, Future, Roddy Ricch, Pressa and extra as a substitute.
One attainable purpose Drake might have turned down Rolling Loud is his personal OVO Fest, which, regardless of its recognition, hasn’t returned since 2019. Followers have been, nevertheless, fortunate sufficient to see him shut out J. Cole’s Dreamville Fest in 2023.
“They have been like, ‘You should make it particular.’ Properly, alright, [let’s do] three nights of Drake. You [can] be the headliner for 3 nights,” Cherif instructed Massive Boy. “I heard a sure competition in Europe is about to steal our concept,” he added, presumably referring to Wi-fi Pageant.
Rolling Loud California revealed its 2025 roster on Tuesday (Jan. 7), with ASAP Rocky and Playboi Carti headlining the newly streamlined two-day occasion. “By reducing down a day, we are able to provide the identical epic lineup, dope activations and unforgettable vibes at a value that’s simpler on the pockets,” Matt Zingler and Cherif shared concerning the choice, per REVOLT.
Different artists on the invoice embrace DDG, Blxst, Dom Kennedy, BossMan Dlow, Ab-Soul, YG and Money Cobain. Sexyy Pink and Quavo, each of whom have labored with Drake on quite a few events, are additionally set to carry out, so who is aware of what surprises may be in retailer.