The fallout of Amazon MGM Studios’ takeover of the James Bond
franchise has lastly been addressed by the corporate’s CEO, Andy Jassy. Whereas being interviewed about new AI options being added to the corporate’s Alexa voice assistant – I imply who needs to speak about that proper now? – the topic of the way forward for the Bond franchise clearly got here up.
After six many years beneath the artistic steerage of Cubby Broccoli after which Barbara Broccoli, the information that the franchise was handing over artistic management to Amazon MGM Studios was not acquired nicely by many followers, who’ve decried the transfer because the loss of life of the franchise, and the start of an enormous wave of cash-grab spinoffs that can water down the franchise to a pointless husk. Very comparable feedback to these made about Disney taking up the Alien and Predator franchises…simply saying.
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Requested about Amazon’s plans for James Bond, together with the query whether or not AI could possibly be used within the franchise, Jassy shared a brief and cautious response, stuffed with all of the positivity you’d count on given the present temper in regards to the huge change to the franchise. He stated:
“We don’t have a plan but on what the subsequent theme goes to be. We haven’t – no one’s written the story but. However we’ll take nice care. It’s an incredible franchise that we care rather a lot about and that we count on to develop over an extended time frame. I don’t consider that AI goes to jot down a Bond film any time quickly.”
Jassy adopted up by including that Amazon execs are “extremely honored to have the flexibility to assist shepherd the Bond franchise for the subsequent technology. And now we have superb filmmakers that now we have employed over time at MGM Amazon Studios.”
The James Bond Franchise is Coming into a New Period
Nobody likes change, an indisputable fact of life. On the subject of the thought of somebody messing with the formulation of a much-loved franchise like James Bond, the fallout is a lot better and far-reaching. Whereas followers are extremely skeptical about what Amazon can really deliver to the character’s adventures sooner or later, former Bond stars Daniel Craig and TImothy Dalton had their very own takes on the information.
When addressing the announcement, Craig targeted on displaying his appreciation for each Barbara Broccoli and Michael G. Wilson, who he stated he nonetheless had “fixed and undiminished” respect for, and hoped to work with them sooner or later. In the meantime, Dalton was extra forthcoming with a direct response to the Bond franchise’s subsequent steps, saying:
“I don’t know what Amazon would do with it, and I don’t know what the connection of Amazon to the Broccolis might be. However it’s a rattling advantageous sequence of flicks. I used to be watching it once I was younger, all of us have been. It has been part of our lives, so something that threatens it’s sort of unhappy.”
In the long run, the deal is completed, and James Bond is about to tackle one in all his greatest challenges in over 60 years of on-screen adventures. It’s clear that it will likely be a while earlier than we see the tremendous spy again on the large display, however when he does return there might be many individuals extremely to see how Amazon upholds the character’s legacy. This might be sufficient to drive the franchise to a robust field workplace, however whether or not it brings satisfaction and vindication with it’s the one factor nobody can predict.
Supply: Deadline