Disney+ Hotstar redefined dwell leisure streaming with the unique broadcast of Coldplay’s Music of the Spheres World Tour live performance in Ahmedabad. The electrifying dwell stream attracted 83 lakh views and garnered a powerful 16.5 crore minutes of watch time. Delighting followers throughout the nation with an unmatched expertise, viewers tuned in from all components of the nation with Maharashtra, Gujarat, Karnataka, NCR Delhi, Uttar Pradesh, Tamil Nadu, and West Bengal contributing 85% viewership. This response additional strengthens the platform’s dedication of democratizing premium leisure for audiences nationwide at an unparalleled scale.
Coldplay’s Ahmedabad live performance dwell on Disney+ Hotstar garners 16.5 crores minutes of watch time, attracting 83 lakhs views
Streaming dwell from Ahmedabad on January 26, 2025, Coldplay’s efficiency marked an iconic second in India’s music and leisure panorama. Dropped at life by Disney+ Hotstar’s world-class streaming capabilities and a powerful audio high quality with Dolby 5.1, the seamless digital expertise reworked dwelling rooms into digital arenas and watch events right into a nationwide pageant, demonstrating how cutting-edge know-how can unite a nation in shared leisure experiences.
Disney+ Hotstar rolled out an built-in advertising and marketing marketing campaign focusing on Coldplay followers and first-time customers, inviting them to expertise the dwell efficiency. The expansive marketing campaign witnessed promotions with an intensive cross channel plan, massive scale watch events, and fascinating on-platform interactivity. Whereas on-platform interactivity, together with Coldplay lyrics integration, allowed followers and past to actively interact with the efficiency in real-time; influencers joined the bandwagon as they rallied their sturdy following, and hosted watch events, fostering neighborhood viewing expertise and including to the keenness on Disney+ Hotstar. The #ColdplayOnDisneyHotstar hashtag was trending on prime throughout social media platforms as followers expressed their pleasure, memorable moments, and highlights from the evening.
Disney+ Hotstar leveraged superior streaming options and an entertaining pre-live phase to create an interactive expertise for viewers. The livestream supplied a high-impact, data-driven platform to achieve audiences at scale.
With the success of Coldplay’s dwell stream, Disney+ Hotstar continues to form the way forward for leisure in India, providing a mix of premium storytelling, immersive know-how, and unrivalled engagement.
Additionally Learn: Jasleen Royal performs Nationwide Anthem at Coldplay’s Music Of The Spheres Tour on Republic Day at Narendra Modi Stadium
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