To name the web a poisonous cesspit that is burrowed its approach up from the depths of hell is likely to be an understatement. However, typically even toxicity can bear one thing heartwarming. That is precisely what 2025’s most poisonous superhero film (actually) simply did in its newest advertising stunt. Identical to the battle of the popcorn buckets, 2025 has additionally seen film distributors attempt to one-up one another with viral advertising stunts, together with planting actors dressed as characters at sports activities video games and different public locations. However Macon Blair’s The Poisonous Avenger is saying no to all of that, and goes viral for the appropriate causes. Whereas Hollywood is infamous for losing hundreds of thousands on extra, The Poisonous Avenger is placing its cash the place its mouth is in a transferring on-line marketing campaign.
The Poisonous Avenger shared a brand new promo on the movie’s official X (previously Twitter) account, and it is likely to be the closest factor now we have to a real-life Avenger. The promo did not exhibit any new footage, nor did it waste hundreds of thousands of {dollars} on a viral marketing campaign. As an alternative, it put these hundreds of thousands in direction of one thing helpful. The Poisonous Avenger has partnered with Undue Medical Debt to assist finish unpayable medical debt throughout the nation. The partnership will erase at the very least $5 million in unpayable medical debt.
However that is not all, because the movie’s field workplace gross will even go in direction of paying off medical debt throughout the US. “For each $1M The Poisonous Avenger makes in theaters… We’ll erase one other $1M in medical debt,” reads the promo. Take a look at the complete video under…
What Is ‘The Poisonous Avenger’ About?
Should you’re unfamiliar with the scent of VHS cleaner, you then’ve doubtless by no means watched the unique Poisonous Avenger. Launched in 1984 and directed by Lloyd Kaufman (who penned the script) and Michael Herz, the unique was a modest success, regardless of its very restricted launch. It opened on 45 screens within the US, and grossed $140k in its three-day run. However The Poisonous Avenger grew to become a cult traditional, and the brand new reboot has been within the works for a few years now.
Fortunately, Cineverse is lastly bringing the rebooted Poisonous Avenger to the large display. Peter Dinklage stars as Winston Gooze, a downtrodden janitor who decides to turn into a superhero after falling right into a vat of acid. It is like an alternate model of The Joker, the place he makes use of violence for good. The Poisonous Avenger is a hyper-violent and bloody spin on the superhero style, full with gross-out humor and grotesque physique horror befitting its title. The official synopsis reads:
“When a downtrodden janitor, Winston Gooze, is uncovered to a catastrophic poisonous accident, he is reworked into a brand new sort of hero: The Poisonous Avenger. Now, Toxie should rise from outcast to savior, taking over ruthless company overlords and corrupt forces who threaten his son, his associates, and his group. In a world the place greed runs rampant… justice is greatest served radioactive.”
The Poisonous Avenger opens in theaters on August 29 and the primary opinions have already flooded the web. The movie at present boasts a really sturdy 89% Rotten Tomatoes rating. Though, that is topic to vary as soon as the movie is launched.
The Poisonous Avenger
- Launch Date
-
August 29, 2025
- Runtime
-
102 Minutes
- Producers
-
Lloyd Kaufman, Michael Herz, Alex Garcia