Within the newest twist within the ongoing feud between the 2 hip-hop heavyweights, the Canadian rapper has filed a lawsuit towards Common Music Group, accusing the corporate of utilizing Spotify to artificially enhance the recognition of Kendrick Lamar’s “Not Like Us.”
This was seemingly a stunning transfer pulled by Drake as UMG distributes each artists’ recordings.
Drake Accused Common Musical Group Of Launching An Unlawful “Scheme”
In a court docket submitting on Monday in Manhattan, Drake’s Frozen Moments LLC accused UMG of orchestrating an unlawful “scheme” involving bots, payola, and different ways to inflate the numbers for Lamar’s viciously private tune, which assaults Drake with accusations of pedophilia and additional fuels their ongoing feud.
The petition claims that UMG “engaged in conduct designed to artificially inflate the recognition of ‘Not Like Us’… together with by licensing the tune at drastically decreased charges to Spotify and utilizing ‘bots’ to generate the misunderstanding that the tune was extra standard than it was in actuality.”
Common Musical Group’s Response To The Petition
A number of hours after the information broke, a UMG rep responded, “The suggestion that UMG would do something to undermine any of its artists is offensive and unfaithful. We make use of the best moral practices in our advertising and promotional campaigns. No quantity of contrived and absurd authorized arguments on this pre-action submission can masks the truth that followers select the music they wish to hear.“
Though different streaming platforms are usually not talked about within the petition, it does allege that “UMG seems to have used related ways with different streaming companies. On info and perception, UMG paid, or authorised funds to, Apple Inc. to have its voice-activated digital assistant ‘Siri’ purposely misdirect customers to ‘Not Like Us.’”
“UMG didn’t depend on likelihood and even strange enterprise practices,” the petition continues, per Selection. “It as an alternative launched a marketing campaign to govern and saturate the streaming companies and airwaves.”
Drake’s attorneys urge that UMG violated the Racketeer Influenced and Corrupt Organizations (RICO) Act, which is commonly utilized in legal instances towards organized crime (and was deployed to convict R. Kelly of sexual misconduct and different crimes in 2021).
In addition they accused the corporate of misleading enterprise practices and false promoting beneath New York state legislation.
Nevertheless, in line with Billboard, Monday’s submitting will not be but a lawsuit however a “pre-action” petition, a process beneath New York legislation that goals to safe info earlier than submitting a lawsuit.
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