Moviefone is getting just a little “poisonous.” IndieWire can unveil the most recent advert for the legendary leisure model that options Peter Dinklage as his character from “The Poisonous Avenger” reboot. (“The Poisonous Avenger” might be in theaters August 29 to revive the beloved Troma franchise.)
The advert, launched under, was made in partnership with studio Cineverse and Moviefone. Followers can name Moviefone for the primary time for the reason that telephone line (1-802-377-FILM) was disconnected greater than a decade in the past. (Moviefone celebrates its thirty fifth anniversary this yr.) The unique Moviefone greeting “Hiya, and welcome to Moviefone!” grew to become an prompt catchphrase within the ‘90s, however now, Dinklage is including his personal twist on the platform. Throughout the telephone name, followers will expertise Toxie studying showtimes, hearken to re-enactments of the “Poisonous Avenger” trailer, and get tips about learn how to purchase tickets on Moviefone.com.
Macon Blair is writing and directing “The Poisonous Avenger,” which is a non-rated horror comedy. Cineverse is distributing the function, which is produced by Legendary Leisure and based mostly on Troma Leisure president and co-founder Lloyd Kaufman’s authentic franchise. Alongside Dinklage, the movie additionally stars Elijah Wooden, Jacob Tremblay, Taylour Paige, and Jane Levy.
“We’re thrilled to deliver followers Macon’s hilarious, punk-rock, heart-warming movie alongside the imitable nostalgia of the Moviefone quantity,” Cineverse SVP of Advertising and marketing Lauren McCarthy stated. “This toxi-rific pairing is simply the most recent installment in our fan-forward marketing campaign main into Labor Day weekend, and teaming with Moviefone to make this bonkers idea occur – and rapidly – has been an incredible expertise.”
Moviefone president and COO Rahsan-Rahsan Lindsay added, “We’re very excited to deliver again the long-lasting Moviefone telephone quantity with an iconic character on the opposite finish of the road. We predict our followers will like it.”
“The Poisonous Avenger” facilities on janitor Winston Gooze (Dinklage), who’s uncovered to a catastrophic poisonous accident and turns into remodeled into a brand new type of hero: The Poisonous Avenger. The logline reads: “Toxie should rise from outcast to savior, taking up ruthless company overlords and corrupt forces who threaten his son, his pals, and his group. In a world the place greed runs rampant… justice is greatest served radioactive.” Learn the IndieWire overview right here.
Cineverse beforehand launched “Terrifier 3,” and in addition has “Silent Night time, Lethal Night time,” “Air Bud Returns,” “Return to Silent Hill,” and “Wolf Creek: Legacy” within the works. The studio distributes greater than 71,000 premium movies, sequence, and podcasts.