James Gunn’s Superman has been taking up the Web ever because it debuted the record-shattering teaser trailer final December. Early field workplace projections predict the primary movie set within the rebooted DC Universe will kick issues off with a bang, however that is no coincidence. Warner Bros. has employed a strong, wide-ranging advertising and marketing marketing campaign for Superman, and they’re placing their cash the place their mouth is that if the most recent finances report is to be believed.
Based on The Hollywood Reporter, Warner Bros. and DC Studios spent $225 million on the manufacturing of Superman, whereas the outlet hears that the advertising and marketing prices have reached $200 million. That places the overall price of the DCU movie at over $400 million. Whereas spending round $150 million on advertising and marketing will not be unusual for main blockbusters, the rounded-up quantity means that WB and DC are assured in Superman‘s field workplace possibilities. The record-breaking trailer views and early viewers curiosity mission {that a} $175 million opening weekend on the home field workplace is within the playing cards.
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As THR mentions, it was reported final yr that Superman‘s manufacturing finances was near $363 million, which Gunn denied on the time. After tax credit and different incentives are factored in, it seems that $225 million is probably the most correct quantity obtainable. Regardless of the astronomical advertising and marketing prices, the filming finances nonetheless falls wanting a number of current blockbusters, together with Mission: Inconceivable – The Ultimate Reckoning. The upcoming DCU movie is projected to outgross that movie, and doubtlessly beat out Marvel Studios’ long-awaited reboot, The Improbable 4: First Steps, to dominate the summer season. In the meantime, one other July heavy-hitter, Jurassic World Rebirth, reportedly price Common Photos $180 million to provide, and nearer to $330 million together with the reported advertising and marketing finances.
James Gunn Debunks Rumor About ‘Superman’
Extra to come back.
Supply: The Hollywood Reporter
Superman
- Launch Date
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July 11, 2025
- Director
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James Gunn
- Producers
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Lars P. Winther, Peter Safran