Bollywood’s most personal famous person simply made a uncommon public transfer, and it’s not on the silver display screen. It’s within the debut advert marketing campaign for GABIT’s Good Ring — a next-gen wearable designed that will help you observe, act on, and enhance your well being, effortlessly. Constructed for individuals who need to sleep higher, transfer extra, get well quicker, and take cost of their well-being, with out including one other display screen to their life, the GABIT Good Ring is quick turning into the best approach to begin dwelling more healthy.
Gabit indicators Ranbir Kapoor as its model ambassador
The advert movie launching this week throughout Instagram, YouTube, OTT platforms, and extra brings humour, fashion, and a dose of real-life relatability to a class that’s typically scientific or sophisticated. Ranbir Kapoor, recognized for maintaining his private life underneath wraps, opens up on this marketing campaign in a approach that’s refreshingly genuine.
Ranbir was a pure selection for this collaboration. He lives the life-style Gabit stands for — balanced, intentional, and centered on the basics: health, vitamin, sleep, and stress. What additionally stands out is that Ranbir doesn’t endorse all the things. He companions solely with missions he really connects with, making this collaboration not simply credible however significant. He has even been utilizing the Gabit Good Ring for the final 6 months.
On why he joined GABIT, Ranbir says: “What I preferred about GABIT is how easy it makes staying wholesome. No noise, no distractions. Only one good ring that does all of it – and appears good doing it.”
Gaurav Gupta, Founding father of GABIT, says: “We’re constructing GABIT as greater than only a product. It’s a motion – a shift in mindset. And with Ranbir Kapoor on board, we’re bringing this motion into each house throughout India — as a result of good well being ought to be accessible to everybody. We imagine well being ought to be easy, sustainable, and personalised – one thing you truly take pleasure in doing. We hope to encourage thousands and thousands to take that first step in direction of higher well being — with the GABIT Good Ring.”
Arpana Shahi, Founding father of Gabit, added: “Well being in India has all the time been reactive. One thing we take into consideration solely when one thing goes unsuitable. With Ranbir on board, we’re altering that story. When somebody like him champions relaxation, restoration, and on a regular basis well being, it normalizes a brand new sort of wellness tradition – one which’s proactive, preventive, and right here to remain.”
Launched in 2024, GABIT is a longevity-focused enterprise backed by $9.5 million in seed funding from Norwest Enterprise Companions, together with angel buyers together with Amit Agarwal, Deepinder Goyal, and Kunal Shah. What units GABIT aside is its full-stack ecosystem designed to empower individuals to dwell more healthy and longer.
From the all-in-one Good Ring that tracks sleep, exercise, coronary heart price, restoration, and extra, to AI-powered instruments like PEP – your private well being coach, to science-backed skincare and personalised health and vitamin plans – GABIT brings all of it collectively to make well being tech-powered, and deeply human.
Whether or not you’re beginning small or aiming huge, GABIT’s ecosystem helps you construct more healthy habits throughout 4 interconnected pillars of well being – health, meals, sleep, and stress — multi functional place.
Additionally Learn: Ranbir Kapoor and Yash received’t share a lot display screen time collectively in Ramayana, right here’s why
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